While Google Analytics is probably the most common solution there are lots of other options when it comes to analytics tools.
Get data you can trust and insights you need to take action and drive growth.
Free Option | Yes |
https://amplitude.com |
Available on Cloudflare plans only.
Free Option | Yes |
https://www.cloudflare.com/plans/developer-platform/#overview |
Over 300,000 websites use Crazy Egg to improve what's working, fix what isn't and test new ideas.
Free Option | No |
https://www.crazyegg.com |
Fathom is a Google Analytics alternative that doesn't compromise visitor privacy for data. We revolutionized website analytics by making them easy to use and respectful of privacy laws (like GDPR and more).
Free Option | No |
https://usefathom.com |
Gauges helps you focus on your most important web traffic stats — in real time.
Free Option | No |
https://get.gaug.es |
GoatCounter is an open source web analytics platform available as a free donation-supported hosted service or self-hosted app. It aims to offer easy to use and meaningful privacy-friendly web analytics as an alternative to Google Analytics or Matomo.
Free Option | Yes |
https://www.goatcounter.com |
Google Analytics gives you the free tools you need to analyze data for your business in one place, so you can make smarter decisions.
Free Option | Yes |
https://analytics.google.com |
Heap is the only digital insights platform that gives you complete understanding of your customers' digital journeys, so you can quickly improve conversion, retention, and customer delight.
Free Option | Yes |
https://www.heap.io |
Everything you ever wanted to know about your website...but your analytics never told you. Numbers tell you what's happening. Hotjar tells you why.
Free Option | Yes |
https://www.hotjar.com |
Simple analytics that track human behavior to increase revenue.
Free Option | No |
https://www.kissmetrics.io |
Google Analytics alternative that protects your data and your customers' privacy.
Free Option | Yes |
https://matomo.org |
Simple and powerful product analytics that helps everyone make better decisions
Free Option | Yes |
https://mixpanel.com |
Available on Netlify plans only. See what we see—Netlify Analytics brings you data captured directly from our servers, presented simply and beautifully.
Free Option | No |
https://www.netlify.com/products/analytics/ |
Plausible is intuitive, lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, powered by European-owned cloud infrastructure.
Free Option | Yes |
https://plausible.io |
The privacy-first Google Analytics alternative.
Free Option | Yes |
https://www.simpleanalytics.com |
Smartlook is the only combined quantitative + qualitative analytics platform that's actually easy for growing teams to set up and adopt.
Free Option | Yes |
https://www.smartlook.com |
Understand your users and improve your website using Self-hosted web analytics.
Free Option | Yes |
https://www.uxwizz.com |
Available on Vercel plans only. Upgrade your post-launch workflow with actionable insights, then experiment until you reach peak conversion rates.
Free Option | Yes |
https://vercel.com/analytics |
Track everything that your users do. Acquire and retain more customers with advanced analytics.
Free Option | Yes |
https://www.woopra.com |